How to Get Started in UX Design

The buzz word in website designing nowadays is around giving users an unforgettable experience. That means keeping users in mind when designing a website. This is exactly what UX Design is all about – giving top priority to what users want. Any UI development company will therefore strive to understand what is behind a user’s expectation and how well their designing strategy will work to fulfill it.


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    Incorporate a call to action in the landing pages of the website. Make sure that the page has a lead that users will want to use. Keep the design simple and lead easy to find. You can keep details in another page of the website.
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    Include a lead in the page. Remember that users will be looking for something that will enhance their knowledge and help them to follow it. If you can perceive what users want, then, incorporate it in a conspicuous position.
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    Understand your visitors’ psychology. Visitors don’t read a webpage like they do a book. What they actually do is simply scan from left to right and top to bottom and spend no more than a few seconds to do it. They will not even take the trouble to scroll down. So present everything in a nutshell.
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    Develop a consistent design strategy. If you design your links to open in another tab or on the same page, keep it that way throughout the website’s design. It may be repetitive, but the advantage to the user is they will not be lost in the wilderness.
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    Keep to the same font type throughout the webpage. The size of the fonts is just as much important. Using a small font to cramp more content can produce negative results. They make it difficult for an average user to read and they will want to leave the page fast. If you are in doubt about what is best, choose something big rather than small.
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    Do not subconsciously make it difficult for the user to access information. A designer may be tempted to ask for user information – email ID and name for example, but it is a turn off for most visitors. If it is not an absolute necessity, don’t ever ask for it – keep it an option instead.
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    Don’t forget to include these three factors on your pages: a motivation to keep the reader on the page, ability to do something that you have intended the user to do and an appropriate trigger at the right place. A trigger placed in the wrong place is seldom found and used. Remember, we said, visitors scan the pages, not read.
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    Go mobile-friendly. If you are designing an e-commerce website, don’t forget that most users are switching to mobile devices. Therefore make the design responsive. Though mobile devices have keyboards, not everyone will want to spend time in using it. If you want a quick response, do away with the registration process. It takes time and visitors don’t have enough of it for you.
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    Include a brief guide – really brief. It will save a lot of time for users. A link to the guide on every page of your website will be really wonderful so that it can be accessed anytime by the user. You should avoid asking for too many information because privacy is important to users. Most users will not want to part with it.
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    Test your design on many different screen sizes and types. Do not be led into believing that every visitor has a screen as wide or tall as yours. Choose an optimized size that will fit every other size your potential visitors will be using.

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Categories: Web Programming | Website and Blog Creation