How to Create a Virtual Community

This article is about how to build your own MMOC. This article will help you whether you are dreaming of just having your own virtual world and watching tons of kids idol you, or just trying to make a model world, you probably don't have the tools. You might get on some MMOC forums, and have no idea what you're doing, and you start wondering, what do I have that others don't? That is where this article comes in.


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    Brainstorm a list of features you might want in your own game. Don't worry about the difficulty of programming your idea or designing it, just write. Watch other communities to get inspired and try to analyze what community users need, to feed them.
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    Write a Business Plan where you answer these questions:
    • What is my game?
    • Who is thought to?
    • How it works?
    • Commercial possibilities
    • Know what kind of programming language you want to use (Lingo, ActionScript, etc.)
    • Compile a list of objectives you wish to complete within certain time periods
    • Team members (which will be accomplished with the next step)
    • Competitors and brief information about them.
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    Get on a MMOCC (Massive Multiuser Online Communities) forum to keep in touch with specialized coders and graphic designers.
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    Hire a team of coders and designers to make your idea real. You can do this by:
    • Paying them.
    • Persuading them that your project rocks and creating a partnership with them.
    • Finding investors through donations, family, venture capital investments, etc.
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    Put a limit date to the release of your project, to allow your team to start coding and designing, you will have to coordinate that well if you want to keep things going smoothly. WARNING! ++this is the most difficult step++
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    Check some tutorials about "how to lead a work team" and related stuff. Remember that if you don't lead the project, nobody will lead it for you.
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    Buy a domain name and a hosting service. If your community is for a big scale, then rent a Virtual Private Server (5k users online). Also don't forget about starting announcing your game on different forums, blogs, through messengers and email. Keep in mind that the best advertising is the "tell a friend".
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    Find users that will give life to the community.Advertise, and consider offering some type of prizes to the first users.
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    Start conquering the market. At that time you will have some capital from the payment methods, so you will be able to pay for marketing campaigns.


  • When you will launch your beta version, it might be full of bugs so keep your coder team even after the release as you will need them to fix the bugs. Open on the website a bug report form, as the users will feel involved in the game helping you in its creation.
  • Remember that security is important when your account worth is big, so don't get obsessed of that topic since the beginning.
  • Keeping the community alive is really difficult, so it is a good idea to hire some kind of animators that will create events and games.
  • Never give money before receiving the work.
  • Mod accounts and Help stuff is the last thing to do, firstly get a considerable amount of users.
  • Convincing power is essential, so read some books like Dale Carnegie's best seller "How to win friends and influence people".
  • The name of the community is the last thing to do.


  • You may spend a huge amount of time while doing this, and much more to keep it going.
  • There are many advanced games in the market at the moment such as Habbo Hotel, Tatu, Boombang, nicktropolis,clubpenguin,Panfu,BittyBay etc.. and they may discourage you during the development of your project, but think that they also began like you (or at least most of them).

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Categories: Video Games