How to Be a Japanese or Visual Kei Style Goth Girl

If you've been listening to Visual Kei lately and want to have a look similar to a band member of that genre, this is the page for you!


  1. Image titled Be a Japanese or Visual Kei Style Goth Girl Step 1
    Look at some Visual Kei themed magazines or websites to get inspiration for your own take on the style. Some good magazines to buy are Shoxx, Cure, Kera, or the Gothic-Lolita Bible. You can find many of these in places such as Barnes & Noble, Hot Topic, Walden Books, etc. Cure features a special "Style Council" section with step-by-step makeup/hair tutorials.
  2. Image titled Be a Japanese or Visual Kei Style Goth Girl Step 2
    Wear eyeliner -- it can be very important to pull of the Visual Kei style, but it's not mandatory. Eyeliner is usually worn heavily on the top lid, and it stops halfway along the bottom lid.
  3. Image titled Be a Japanese or Visual Kei Style Goth Girl Step 3
    Make your bangs long (below eyebrow) and try to cut it unnaturally straight. You can also have your bangs choppily cut, or pointed in the middle. Dying your hair different colors is definitely encouraged. Waka from Danger Gang is a good reference because she has a varied style and her look is worth trying to emulate.
  4. Image titled Be a Japanese or Visual Kei Style Goth Girl Step 4
    Wear proper attire. The typical American "goth" styles will not do if you're really serious about this. Try to mix punk and goth fashion into one. Visual Kei is a very "crowded" and "full" style, so all kinds of fashions are incorporated. Visual Kei style usually has a variety of color. So wear colors! Don't just content yourself with black. Some popular patterns for visual kei are animal print or floral.
  5. Image titled Be a Japanese or Visual Kei Style Goth Girl Step 5
    There are many subsets of Visual Kei fashion. Angura Kei, Oshare Kei, Punk/Goth hybrid fashions, etc. Experiment with all types and see what suits you best. Or you can have a varied style, incorporating all these subsets into your daily fashion.
    • Remember that you do not have to spend all your money on clothes from Japan. There are plenty of things you can find on your own here that go great with the Visual Kei aesthetic. Second-hand shops are great to find varied clothes to mix and match.


  • You should be acquainted with a couple Visual Kei bands/artists such as Girugamesh, Malice Mizer, Lareine, D'espairs Ray, alice nine., the GazettE, Nightmare, Vidoll, Phantasmagoria, Moi dix Mois, X Japan, Miyavi, Hizaki Grace Project, Kagrra, Kra, Versailles, Danger Gang, An Cafe, Dir en Grey, The Candy Spooky Theatre, etc.
  • Keep your own style, don't just copy someone from a band or that would make you a "COSPLAYER". It's fine to cosplay, but do not just dress like them all the time and say you have an individual style.
  • Visual Kei is just a form of expression, so please be yourself while being mindful of others.


  • Practice with makeup and hair is essential to ensure the look is not messy or sloppy-looking.
  • Visual Kei and Gothic Lolita are not the same thing. While they are related, there is a difference between Visual Kei, Gothic styles, and Gothic Lolita styles.
  • Visual Kei has so many different incorporated styles - there is angura style, decora style, goth-loli style, etc., try an internet search or type "VISUAL KEI" in Wikipedia. You'll find information that will help.
  • Make sure what you're wearing doesn't violate your schools dress code.

Things You'll Need

  • Money (enough to get you some starter magazines and some basic items of clothing)
  • Starter magazines or information from the internet
  • Basic items of clothing to base an outfit upon
  • Individuality
  • Creativity
  • Eyeliner
  • concealer *circle lenses

Sources and Citations

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Article Info

Categories: Goth | Japanese Fashion